Soak is a family-owned business founded by Gold Coast locals and husband and wife duo Niki and Alexis Dean.

Having collectively spent years juggling the demands of their corporate careers, raising a family, trying to maintain a social life and prioritising their health, they came to rely on annual visits to health retreats to simply rest and relax.

While incredible experiences, they weren’t as affordable or accessible as they believed wellness should be and were passionate about finding a way to incorporate doses of micro wellness into their regular schedules.